Logo + Key Art

Until Dawn is an interactive, narrative driven slasher horror experience set in a isolated snowy ski lodge. Players take direct control of characters as they explore a mountain lodge, and must make many vital choices and perform life-or-death actions as the gripping story progresses.

The logo is designed in Knockout, featuring condensed characters and exaggerated spacing, which evoke a sense of tension and distortion, mirroring the game's narrative. The key art vividly portrays the struggle of eight individuals fighting for survival, with the relentless passage of time looming ominously over their fate.